Holden & Sons, Cold Star Media & Ric Michael present Persona, written & created by Richard Evans.
Persona takes digital storytelling into new territory with an animated graphic novel featuring a voiceover cast and an original soundtrack, alongside text panels, striking visuals and audio content to bring a complex future to the screen.
A stunning interface unlocks the apps intersecting layers -
Persona - a motion graphic novel combines hyper-real artwork, immersive CG environments and a haunting soundscape to tell the story of a bio-engineered test subject, Alex Sorber.
Mood Reports - audio conversations between scientist Nina Marrs and Clear, a psychometric AI, explore Ninas work and reveal a deep personal secret.
Pulsar News - illustrated micro-news bulletins investigate Halcyons controversial activities and go beneath the corporate veneer to uncover the truth about the company and its leader, Bach.
Persona is performed by a cast from the worlds of television, film and theatre, including Ted Holden (The Secret Diaries of Miss Anne Lister), Paul Warriner (The Village, Worlds End), stage actor Wiebke Acton and voiceover artist Geri Sharrock, alongside Katie Robinson, David MacCreedy & Joanne Bradley.
The app is produced by Holden Studios, Cold Star Media and Ric Michael and is developed with support from Arts Council England.
Richard Evans is author of the novel Kosmonaut Zero, as well as a number of short stories. Originally a musician, he has written and recorded with bands including St Vitus Dancers and James.
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Synopsis
We are all merchandise
Biotech corporation Halcyon engineer a new kind of test subject in their quest to cure troops suffering from post-traumatic stress disorder (PTSD). The test subject, Alex Sorber, is implanted with memories of a tragic accident so that the company can study the effects of PTSD. Alex succumbs to paranoia and aggression as his doubts about Halcyon and its enigmatic leader, Bach, begin to spiral out of control.
Persona is set in virus-stricken Hong Kong, on board a secret orbital lab and in Hollow City, a corporate utopia policed by Gatekeeper drones.
In 2080, when science and commerce have become god-like in their powers, the more Alex discovers, the more vulnerable he becomes.